Our Team
Penny Pearl, Founder and CEO
Penny is a skilled online networker, career strategist and certified business coach for professionals that are ready to advance their career through strategic networking. They land a job faster through a referral network and marketing campaign that gets the interviews and puts them in front of more hiring managers. Her clients include scientists, executives, creatives, marketing and technical professionals and her programs are also offered by universities to their graduates.
The 2Actify program was created by Penny and her team out of a need to empower career seekers for success by building professional relationships. Candidates take control of their career search and generate their own career opportunities instead of relying on job boards.
Penny coaches and trains career seeking professionals through one-on-one coaching, collaborative group coaching and the 2Actify Online Course. Her clients are early, mid and late career candidates from various professions that are tired of working with a broken job application system and ready to take control of their success. Her core passion is advocacy for career seekers.
Director, Digital Products & Analytics
Evelyn loves creating with technology, integrating applications and supporting customer challenges. She is an expert at WordPress and is known for being a teacher and mentor for clients.
Her background includes leadership positions as a senior software designer, programmer and trainer, and assisted in the design, development, testing, and customer support/training of an Interactive Video Distance Learning System.
Evelyn became a member of the 2Actify team to provide technology expertise for the development of a training program for students and alumni career seekers. She drives the website development, technical support, consulting and implementation assistance for the 2Actify program and its customers.
Evelyn is also the Founder of her company, Technology for Tender Hearts, which builds websites and provides network and computer support for businesses and individuals. In addition, she is a consultant for the Sierra Small Business Development Center, providing technology mentoring for small businesses.
Evelyn is Bilingual Spanish/English and a Certified Massage Therapist and Certified Archetypal Consultant (Carolyn Myss - CMED).
evelyn@2actify.com
Melissa Weiksnar, Senior Advisor
Whether in the corporate world or as a math teacher, Melissa Weiksnar has always taken an interest in mentoring young talent. She has worked (and hired) in diverse workplaces, including a Houston-based oil company, a hi-tech startup she co-founded near Boston, the Fortune 500 company that acquired the startup (including a two-year stint in London), several types of high schools, and her publishing company Amelibro Press LLC. Years later she stays in contact with many of those she hired or taught. Most recently she has focused on writing, speaking, and advocacy work, and has assisted numerous fledgling companies with business development. She has also published two books, It's Not Gunna Be an Addiction: The Adolescent Journals of Amelia F. W. Caruso (1989 - 2009) [2014] and Heroin's Puppet -Amy (and her disease) [2012].
Melissa attended Wellesley College, and earned degrees from MIT (SB), Harvard (MBA), and University of Houston (MS). Melissa recently repatriated to her native Buffalo NY with her 2 rescue dogs and 3 cats where she is enjoying the arts and food scene, the bicycle Slow Roll, family, and friends.